greenwashing
“Poupe na factura e melhore o ambiente”
ICNB (2007) Política de Biodiversidade EDP (clique aqui)
Gulbenkian (2007) Seminário Sociedade Civil, Empresas e Biodiversidade (clique aqui)
Greenwash is a term that is used to describe the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or services. The term Green sheen has similarly been used to describe organisations which attempt to appear that they are adopting practices beneficial to the environment. (in Wikipedia)










